Advertising Opportunities
Official ASA Daily News, Online Edition Advertiser
ASA Annual Meeting Mobile App NEW!
ASA Meeting & Exhibit Guide NEW!
Maximize Your Exposure
The American Society of Anesthesiologists Annual Meeting, Anesthesiology 2010, gives exhibitors the opportunity to maximize their exposure to this influential group of anesthesiology professionals by offering a variety of advertising choices this year.
Registration Brochure
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New this year!
This magazine-style publication provides you with your first opportunity to reach Anesthesiology 2010 meeting attendees with your advertising message. The Anesthesiology 2010 Registration Brochure provides information on:
- Scientific sessions, panels and instructional courses.
- Registration and housing.
- Technical and scientific exhibits.
- Social events and tour details.
- Mails to approximately 45,000 members and medical professionals active in the anesthesiology industry.
- June mailing and long shelf life – your ad will be seen repeatedly as meeting attendees refer to the Registration Brochure to plan their trip to San Diego in early October.
- Display Rates include interactive ad in the electronic version of the Registration Brochure that will be available on the Annual Meeting website.
Space Reservation due: April 23, 2010
Materials due: April 30, 2010
Advertising Information (4-color process)
| Ad Dimensions | (width x height) |
| Trim Size | 11” x 8 ½” |
| Live Area | 10” x 7 ½” |
| Ad size – including 1⁄8” bleed on all sides |
11 ¼” x 8 ¾” |
| Ad size with NO bleed | 10” x 7 ½ ” |
| Advertising Space Availability & Pricing |
|
| Outside Back Cover | $15,000 |
| Inside Front Cover | $12,000 |
| Inside Back Cover | $10,000 |
| Full-Page (5 available) | $8,000 |
Official ASA Daily News
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As the official newspaper for the ASA Annual Meeting, the ASA Daily News is the most dominant publication at the meeting, with exclusive on-site distribution via the registration bag, newsstands, distribution personnel and hotel room delivery in the ASA Hotel Drop Bag. The ASA Daily News is the only source for day-to-day coverage of meeting events, and session and speaker information. Among many other features, it includes an up-to-date floor plan, activity information in the host city, and information on the top happenings at the meeting.
Advertising Benefits
- Reach more than 13,000 attendees.
- Be seen repeatedly as your ad appears in four separate issues during the meeting.
- Drive traffic to your booth and generate awareness of your company.
- Connect with all 45,000 members via the online interactive edition.
Publication Dates: October 15, 16, 17 and 18, 2010
Deadlines
Space reservation/ payment due: August 20, 2010
Materials due: August 27, 2010
Grow your brand with PREMIUM PLACEMENT
Premium Cover Positions
Drive traffic to your booth, build your brand, and leave a lasting impression with one of three premium cover positions: Back Cover, Inside Front Cover, and Inside Back Cover.
Front Page Banner Ad (10 ¼” x 2”)
Your message can have incredible presence with your banner ad at the bottom of the front page of the official daily.
Special Placement NEW!
Guarantee your position in the ASA Daily News by selecting a specific page (excludes Premium Cover Positions).
Ad Rotation NEW!
Update readers daily and provide more information by selecting to rotate different insertions throughout the four publication dates (insertion dimensions cannot change; excludes Premium Cover Positions and Products & Services Showcase Ads).
Increase Visibility on Any Budget
Boost the visibility of your product or service to more than 13,000 leading decision-makers with a Products & Services Showcase Ad. Your 2 ⅜” x 3 ¼” ad includes a four-color photograph, 50-word description, booth number, company name, address and logo. Ad creation (layout, typesetting and one proof) is included in the price.
Advertising Information
Rates include insertion in all four issues.
| Ad Dimensions (width x height) |
4-Color Process |
Black & White |
| Premium Options | ||
| Back Cover (10 ¼” x 14”) | $14,000 | |
| Inside Front Cover (10 ¼” x 14”) | $12,900 | |
| Inside Back Cover (10 ¼” x 14”) | $12,350 | |
| Front Page Banner (10 ¼” x 2”) | $9,000 | |
| Standard Options | ||
| Full Page (10 ¼” x 14”) | $11,300 | $9,650 |
| Junior Page (7 ½” x 10”) | $9,100 | $7,500 |
| Half Page | ||
| horizontal (10 ¼” x 7”) | ||
| vertical (5” x 14”) | $7,500 | $5,900 |
| Quarter Page (5” x 7”) |
$5,600 | $4,000 |
| Eighth of a Page (5” x 3 ½”) | $4,600 | $3,000 |
| Products & Services Showcase Ad (2 ⅜” x 3 ¼”) |
$995 | |
| Special Placement | $1,150 | |
| Ad Rotation | $300 |
Official ePreview
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The official ePreview presents news about the upcoming ASA Annual Meeting in two different editions e-mailed to 45,000 members before the meeting.
Advertising Benefits
- Generate awareness of your company during the key planning time before the meeting.
- Drive traffic to your company Web site with a text acknowledgment and a linked banner ad on each page of the ePreview.
Exclusive opportunity includes:
- Banner ad that links to your Web site on each page of the official ePreview site (140 pixels x 500 pixels, 72 dpi).
- Tab acknowledgment with link to your company Web site.
- Banner ad that links to your Web site on e-mail blast to 45,000 members (550 pixels x 140 pixels, 72 dpi).
Rates
- $22,000 for both issues.
- $12,000 for one issue. Advertiser to choose issue.
Deadlines
- Space reservation/payment due: July 30, 2010
- Materials due: August 6, 2010
Official ASA Daily News, Online Edition Advertiser
- Published four days during the ASA Annual Meeting and posted on ASA’s Web site www.asahq.org, the ASA Daily News will be available in an interactive edition to all members worldwide.
Advertising Benefits
- Reach 13,000 attendees and the remaining 32,000 members who could not attend the meeting via daily e-mail blasts to ASA’s entire membership. Drive traffic to your company Web site with exclusive banner ads and premium position ads.
Exclusive opportunity includes:
- Banner ad that links to your Web site on the official ASA Daily News Online Edition page (550 pixels x 140 pixels, 72 dpi).
- Exclusive “Left-of-Cover” premium position interactive ad on the ASA Daily News Online Edition.
- Banner ad that links to your Web site on four e-mail blasts to 45,000 members (550 pixels x 140 pixels, 72 dpi).
Rate: $15,000
Deadlines
- Space reservation/payment due: September 14, 2010
- Materials due: September 16, 2010
For complete details and pricing, please contact Alexander Kahl, Sales and Marketing Manager, at (847) 268-9104, or e-mail at a.kahl@asahq.org.
ASA Annual Meeting Mobile App NEW!
ASA brings marketing and advertising to a whole new level!
Become one of the first ASA Annual Meeting Mobile Application advertisers reaching attendees through their smartphone. This innovative approach helps strengthen your company branding and recognition efforts and delivers company information plus a whole lot more to your target audience before, during and after the ASA Annual Meeting.
For complete details and pricing, please contact Alexander Kahl, Sales and Marketing Manager, at (847) 268-9104, or e-mail at a.kahl@asahq.org.
ASA Meeting & Exhibit Guide NEW!
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Distributed at registration, the new ASA Meeting & Exhibit Guide provides attendees all the essential information they need in one easy-to-use guide, including: a daily schedule; learning tracks and discussions; special sessions, general information; activities; floor plans; maps; and most importantly, detailed exhibit listings sorted alphabetically by product and category; as well as other pertinent meeting information.
Advertising Benefits
- Drive traffic to your booth.
Attendees will use the Meeting & Exhibit Guide to plan their daily schedules and navigate exhibits. - Boost your visibility.
Ensure your company stands out among other exhibitors competing for attendees’ attention. - Gain repeat exposure.
Reinforce your message again and again as users reference the guide during the meeting and throughout the year.
Maximize Visibility with PREMIUM PLACEMENT
Premium Cover Positions
Drive traffic to your booth, build your brand, and leave a lasting impression with one of three premium cover positions: Back Cover, Inside Front Cover, and Inside Back Cover.
Increase visibility on any budget
- Logo Stopper
Having your company or product logo next to your exhibit listing in the Exhibit Guide is a great way to grab readers’ attention. - New Product Flag
Readers will quickly see you are introducing a new product by displaying a New Product Flag next to your exhibit listing.
Deadlines
- Space reservation/payment due: August 20, 2010
- Materials due: August 27, 2010
Advertising Information
Rates include insertion in all four issues.
| Ad Dimensions (width x height) |
4-Color Process |
Black & White |
| Trim size: 8 ½” x 11” | ||
| Live Area: 7 ¼ ” x 10” | ||
| Size with bleeds: 8 ¾” x 11¼” | ||
| Size with no bleeds: 7 ¼” x 10” | ||
| Premium Options | ||
| Back Cover | $20,000 | |
| Inside Front Cover | $12,000 | |
| Inside Back Cover | $12,000 | |
| Standard Options | ||
| Front and Back Tabs | $11,300 | $9,650 |
| Non-Tab Positioning | $10,000 | $8,300 |
| Logo Stopper (½” x ½”) | $500 | |
| New Product Flag (½” x ½”) | $500 |
For more information, contact:
Alexander Kahl
Sales and Marketing Manager
Phone: (847) 268-9104
Fax: (847) 825-2085
E-mail: a.kahl@asahq.org
